We support the ‘Sober Group Leader’ road safety campaign

For the 27th year in a row, Radio Kuku invites everyone who wants to be a sober driver during the Midsummer’s Day festivities to join the ‘Sober Group Leader’ campaign and make sure that none of their friends or acquaintances get behind the wheel of a vehicle in an intoxicated state. Thankfully, nearly 5000 people every year take part in Radio Kuku’s campaign, in which they pledge to be sober drivers, thereby setting an example for other drivers. In addition, Smartpost Itella is supporting the biggest road safety campaign of the year.

You can join and download the ‘Sober Group Leader’ certificate online. Additionally, you can register as a ‘Sober Group Leader’ at nine registration locations across Estonia (e.g. in Postimees Group newspaper office customer service locations). Those who register on-site will get a paper certificate, a bumper sticker as well as a non-alcoholic drink of their choosing. Every registered person will be entered into a raffle to win several great practical prizes.

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